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Google Ads Campaign Preview

AMA Renovations

CA$35 / day budget

Maximize Conversions

Presence only

Kitchen · GTA

Campaign: Kitchen Renovations GTA, Search Network

Prepared for: AMA Renovations | amarenovations.ca

Prepared by: Winexx Corporation

Phase 1 Launch - October 2026

Campaign Overview

A dedicated Search campaign for kitchen renovations in Toronto and the GTA, reaching homeowners at the moment they are ready to hire. Ads show only to people located in the service area, and every lead channel is measured separately from day one.

Keywords

7

Exact match keywords in one ad group, covering local, hiring and comparison searches so Google learns faster

Headlines

15

Built across 6 brand pillars: Intention, Trust, Service, Transparency, Efficiency and Action. Every claim is supported by the website

Descriptions

4

Quality, customization, communication and full service management, each closing with a clear call to action

Ad Assets

11

4 sitelinks, 2 callouts, 1 structured snippet and 4 image assets that expand the ad and show real kitchen work

Lead Channels

4

Phone call, Google lead form, website form and WhatsApp, each tracked as its own conversion

Negative Groups

5

Price research, design ideas, retailers, partial jobs and cities outside the service area blocked from launch

Market opportunity

≈ 4,200

monthly searches across the GTA for kitchen renovation services

Kitchen renovation contractor

1,300

Kitchen renovation Toronto

1,000

Kitchen remodel near me

880

Kitchen remodelers

480

Kitchen renovation company

320

Best kitchen renovations Toronto

110

Kitchen contractors Toronto

110

Demand stays steady through the year. Launching now builds conversion history before spring, when competition for kitchen searches increases.

Desktop Ad Preview

This is how AMA Renovations' kitchen ads will appear on Google Search for desktop users in the GTA. Two of the possible combinations are shown below. Google rotates headlines, descriptions and assets automatically to find the best performing version.

Desktop view · keyword: [kitchen renovation toronto]

🔍 All

🗺️ Maps

🖼️ Images

⋯ More

About 2,310,000 results (0.38 seconds)

Mobile Ad Preview

On mobile, the ad puts every contact option within one tap: a direct call button, WhatsApp, and a Google lead form that captures name, phone and email without leaving the search results.

Mobile view · keyword: [kitchen remodel near me]

Mobile — call, WhatsApp and lead form

🔍 kitchen remodel near me

All

Maps

Images

More

🍳 Homeowners ready to hire

Every keyword targets people looking for a contractor: [kitchen renovation toronto], [kitchen renovation contractor], [kitchen remodel near me]. Price and idea research is filtered out.

✦ Strengths your website proves

The ad leads with what AMA can back up: 5 star Google rating, full WSIB coverage and transparent quoting.

📍 Only in your service area

Ads show only to people located in Toronto and the GTA, including Mississauga, Brampton, Vaughan, Markham, Richmond Hill, Etobicoke, Oakville, Milton, Burlington, Halton Hills, Caledon, King City, Aurora, Newmarket, Pickering, Ajax and Oshawa.

🚫 Separate from Bathroom

Kitchen runs as its own campaign with its own budget and keywords, so it never competes with the Bathroom campaign.

Full Reference

Complete copy reference ready to be entered directly into Google Ads. Every headline, description, asset, keyword, lead channel and negative group is prepared and character counted.

AMA Renovations — Kitchen · Headlines · Descriptions · Keywords · Assets

amarenovations.ca · 15 headlines ≤30 chars · 4 descriptions ≤90 chars · 7 keywords · 5 negative groups

Type	Ad / Group	Copy	Chars
Exact — Local	AG1 Kitchen	[kitchen renovation toronto] · [kitchen remodel near me]	2 kws
Exact — Hiring	AG1 Kitchen	[kitchen renovation contractor] · [kitchen renovation company] · [kitchen remodelers]	3 kws
Exact — Compare	AG1 Kitchen	[best kitchen renovations toronto] · [kitchen contractors toronto]	2 kws
Headline	Intention	Kitchen Renovation Toronto	26 / 30
Headline	Intention	Kitchen Remodel Near You	24 / 30
Headline	Intention	Kitchen Renovation Contractor	29 / 30
Headline	Intention	Complete Kitchen Renovations	28 / 30
Headline	Intention · Trust	Reliable Kitchen Remodelers	27 / 30
Headline	Trust	5 Star Google Reviews	21 / 30
Headline	Trust	Fully Insured & WSIB Covered	28 / 30
Headline	Trust	Verified, Experienced Team	26 / 30
Headline	Trust	Trusted by GTA Homeowners	25 / 30
Headline	Service	Client Focused From Day One	27 / 30
Headline	Service	Seamless Appliance Integration	30 / 30
Headline	Service	Built for Everyday Life	23 / 30
Headline	Transparency	Upfront Quotes, Zero Surprises	30 / 30
Headline	Efficiency	Fast Response to Every Inquiry	30 / 30
Headline	Action	No Obligation Consultation	26 / 30
Desc	D1 · Quality	Quality materials, fine finishes and attention to detail in every kitchen. Contact us.	86 / 90
Desc	D2 · Customization	We create kitchens around your space, your style and the way you cook. Get in touch.	84 / 90
Desc	D3 · Communication	Renovate your kitchen with a team that keeps you informed and on schedule. Reach out.	85 / 90
Desc	D4 · Full Service	From planning to handover, we manage every stage of your kitchen renovation. Talk to us.	88 / 90
Sitelink	Both	Get Your Kitchen Quote D1: Free estimate for your kitchen · D2: We reply to every inquiry fast	✓
Sitelink	Both	See Our Kitchen Projects D1: Completed kitchens across the GTA · D2: Real work by our team	✓
Sitelink	Both	Read Client Reviews D1: 5 star rated on Google · D2: Trusted by GTA homeowners	✓
Sitelink	Both	Why Homeowners Choose AMA D1: Fully insured and WSIB covered · D2: Upfront quotes, zero surprises	✓
Callout	Both	Professional Installation · Residential & Commercial	2 items
Snippet	Both	Services: Cabinet Installation, Countertop Installation, Kitchen Islands, Layout Changes	4 values
Image	1.91:1	Contemporary luxury · kitchen-contemporary-luxury-landscape.jpg	✓
Image	1.91:1	Modern minimalist · kitchen-modern-minimalist-landscape.jpg	✓
Image	1:1	Contemporary luxury · kitchen-contemporary-luxury-square.jpg	✓
Image	1:1	Modern minimalist · kitchen-modern-minimalist-square.jpg	✓
Lead	Call asset	Phone call · (647) 671 9902	✓
Lead	Lead form	Kitchen Renovation Estimate · Name, phone and email autofilled · Email notification per lead	27 / 30
Lead	Website	Website form · From the Kitchen page	✓
Lead	WhatsApp	WhatsApp · Direct message from the ad	✓
Negatives	Price research	cost · price · how much	Group 1
Negatives	Ideas & DIY	idea · photo · yourself	Group 2
Negatives	Retailers	ikea · home depot · costco	Group 3
Negatives	Partial jobs	repair · plumber · electrician	Group 4
Negatives	Outside area	ottawa · montreal · vancouver	Group 5

Launch & Optimization Roadmap

The campaign runs on Maximize Conversions from day one. The first month is a learning period; after that, decisions are based on real lead data from the GTA kitchen market.

Before Launch

Setup & Quality Check

Campaign build, conversion tracking verification for every lead channel, and a full ad review before going live.

Weeks 1–4

Learning Period

Search term reviews twice a week and new exclusions as needed. No ad or keyword changes, since they restart Google's learning.

Day 30

First Review

Lead quality, cost per click and performance by channel: phone, lead form, website form and WhatsApp.

Days 31–90

Optimization

Expand proven searches, refine messaging, and consider a cost per lead target once conversion history exists.

Month 1: Learning Day 30: Review Days 31 to 90: Optimize

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